OUR TRAINING TEAM
David has an extensive automotive retail background having grown up in his family’s Ford Dealerships.  He has
served in various positions over the years including Dealer Principal at Jack Kain Ford, where he remains a partner
today. His Internet experience includes developing his own dealership Internet Operation and being a co-founder of
FordDirect.com, the dealer/factory owned joint venture that is the Internet lead provider to Ford and Lincoln dealers,
where he served as the Chief Operating Officer until he developed KainAutomotive.com.   

While David primarily provides in-dealership training, David is an active speaker at many industry events including
the NADA Convention, State Association Workshops, Digital Dealer as well as Manufacturer Training Conferences
and is a regular contributing writer to industry publications and eNewsletters including Ward's Dealer Business,
Dealer.com eNewsletter, BlackBook eNewsletter and others.  

If you'd like to contact David please send him an email to david@kainautomotive.com or reach him by cell or text at
859-533-2626.
Greg Wells
greg@kainautomotive.com
859-983-0370 cell/text
Trevor Wilson
trevor@kainautomotive.com
859-457-9278 cell/text
Brian R. Hannan
brian@kainautomotive.com
312-218-0788 cell/text
Greg Wells spent 22 years working in automotive retail with specific expertise in Business Development Centers
and Internet Sales.His work has been recognized nationally by NADA and his in-dealership sales training
experience launched many successful selling careers.  

Greg has built BDC's from scratch and knows what it takes to recruit the right team, implement effective
processes then meld them into a profitable Internet/BDC Operation. He has been a part of Internet sales since
the early nineties and has seen the dealership’s Internet Operations evolve to where they are today with Internet
Sales 4.0.With an innate ability to diagnose operational opportunities, Greg can then teach the strategies and
tactics necessary to help clients grow their business.

Greg's speaking experience includes Ford's National BDC launch meetings while working at the dealership and
he also presents at various Leadership Seminars in his local market. He is an industry expert columnist for Auto
Dealer Monthly and regularly speaks at the Digital Dealer Conferences, to 20 Groups and Dealer Groups.

Greg has been with Kain Automotive since 2009 and as the Senior Partner heads up our BDC and Telephone
Skills Practices while also providing expert in-dealership and web-based training to our clients for Internet and
BDC Operations.  
David Kain
david@kainautomotive.com
859-533-2626 cell/text
Trevor has an extensive background in developing effective Call Centers, Internet Operations and Business
Development Centers for businesses including the last several years specific to the Automotive Industry.  His
unique experience both in and out of the car business gives him a broader perspective than what is typical in our
industry today.

Trevor has a strong track record of streamlining and taking Internet Departments to the next level through
process mapping and his attentiveness to detail.   Trevor has worked in the trenches at Single Point and
Multi-Rooftop Dealerships and has developed an understanding of what needs to be done to get the individual
dealer moving ahead.

Never one to wait for the next trend Trevor sought new ideas and tactics that could be applied to drive the growth
of the businesses he worked with. Trevor has a thorough knowledge of CRM and Lead Management Tools and
how to integrate strategies and tactics to get the greatest possible efficiency from them.  

Trevor will be managing our Mystery Shopping and Internet Process Performance Review services as well as
managing our service to develop follow-up schedules in Dealership CRM and Lead Management Tools.
Patrick has been involved with the Automotive Industry for the past 16 years.  His experience is multifaceted
since he has served several roles within the industry.  This experience stems from Sales, Finance and
Insurance, Management, and new brand Launches, to Business Development Center creation for multiple
point organizations.  He has also been acquainted with the technology side of the Dealer World with
involvement in both selling and coordinating implementation of Dealership Management System Hardware
and Software, Networks, Internet Protocol Telephony, and CRM systems.  

Most recently, Patrick has focused on the technology side of the business with building Business
Development Centers and orienting best practices for maximum process improvement, relationship
marketing, branding, and customer acquisition and retention.  

Patrick is unique with his talent combination that includes all of the technical tools in conjunction with the
interpersonal skills of working with existing dealership staff and molding this respective skill set to optimize
the customer experience.  This is the key to an effective business development center operation since there is
such an intimate tie between a customer who is making a major purchase and the immediate bonding
between them and the dealer consultant.  This is where we really shine and can move the needle for the
dealer group’s operations.
Brian R. Hannan is a senior director with Kain Automotive, focusing on digital marketing, social media and
reputation management. He can help you increase your store's online visibility, connect with shoppers and set
your dealership apart from competitors.

Prior to joining Kain Automotive, Brian worked as the trade communications manager for Cars.com. There, he
led the company’s award-winning DealerADvantage newsletter and webinar program, meeting with dealers
across the country to discuss best practices in Internet merchandising and sales processes. He brings more
than 10 years automotive industry experience to his role with Kain Automotive, having previously covered the
space as a journalist for the Pulitzer Prize-winning Cox Enterprises newspaper group.
Patrick Ucci
patrick.ucci@kainautomotive.com
561-445-3332 cell/text
Patrick Ucci
patrick.ucci@kainautomotive.com
561-445-3332 cell/text
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JUST RELEASED!

a study by
David Kain & Steve Stauning

2011 Automotive Internet Study
and the Role of
Independent Internet Leads

To DOWNLOAD your free copy
Click Here
Tactical Skill Building Elements included in All of our Training Packages or available a la carte
Telephone skill
building,
situational
scripts, call
outlines and
word tracks
Email skill
building,
situational
templates and
proven best  
practices
Texting skills,
timing,
technology
integration and
proven
techniques
Video
strategies,
tactics and
technologies
for vehicles and
personnel
Live Chat skill
building,
conversation
and conversion
tactics that drive
results
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Automotive Internet Sales Training and Digital Marketing Specialists
1-866-546-3428
KainAutomotive.com Diamond Award Winner
Auto Dealer Monthly
"Dealers' Choice Award Winner"
for Automotive Internet
Sales Training Company
2008, 2009, 2010 & 2011
KainAutomotive.com Internet BDC Sales and Digital Marketing Training
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